MADE Seasonal
Client:
ISS Food Services
My role:
Creative direction
Art direction
Illustration
Motion design
Description:
ISS, is one of the largest and leading workplace experience and facility management companies out there, and catering is one of their main services. To stay ahead of the competition they have to always stay on top of trends. Environment, sustainability and provenance being on a lot of their clients priority lists, they had to develop a set of menus to meet those needs. My job was to design and brand this line of menus for this concept.
Posters
Winter
Spring
Approach
Sustainability and provenance are the two of the most important topics in the food industry at the moment, so it felt appropriate to go down the hand-drawn illustration route. Rich textures and vibrant colours dominate every part of the design, giving all of the visuals a modern, yet familiar feel.
I try to have fun with any project I get involved with, but every once in a while you get one that is an absolute pleasure from start to finish. This one was one of those.
Summer
Autumn
Menus
Alternative applications
